D&AD New Blood Awards 2018
Brief : Use graphic design for a cause, to motivate, educate and effect change
Client : Dropbox paper
Presented by: 1 Presentation video(max 2min), Visual contents
Presented by: 1 Presentation video(max 2min), Visual contents
"Actions To Take Action" is a new campaign aims to help young creatives to change the situation of non-paid internship.
Non-paid internship often refers to as a slavery in the modern era. Especially in creative industry, it has been a big issue since long however there is no changes made up so far. It seems company's fault who is abusing the concept of internship, but it actually is our fault who keep shutting up and accepting it as it is unfair.
The campaign made to call young creatives to take a real action to facing with their own problem. By using "Actions" tool in Photoshop, the secret message will reveal in order to gather with other young creatives. The society they will create by sharing their artwork that empowers other young creatives to break the silence and speak out loud for their value together.
